By DAVID MOON, Moon Capital Management October 5, 2003
While my wife's car is in the body shop following an altercation with an
inattentive fire hydrant, my sister was kind enough to let me borrow her second
vehicle. I don't mean to sound ungrateful ' she is fantastically generous
to let me use her truck ' but she needs to get the radio fixed. The only
thing it will pick up is National Public Radio. Two weeks of nothing but
NPR almost drove me crazy. I suppose I should be thankful, in a way.
If not for having to listen to 'All Things Considered,' I would never fully
appreciate the enormity of the taxpayer dollars wasted on NPR.
The final straw was a lengthy interview with someone who had researched the
hand washing habits of people in various cities. (Women in Toronto wash
their hands more frequently than do men in Chicago's O'Hare airport. They
didn't check the men's room at Neyland Stadium.) The interviewer, in a
very serious radio interviewer voice, asked the researcher, 'what about men who go
to extreme caution not to visibly and directly contaminate their hands with
human waste product while in the restroom? Do they still need to wash
their hands?' The researcher then delved into a technical discussion of
the damages of liquid, solid and airborne contaminants. My favorite part
of the interview was when the interviewer seriously posed the question, 'could
you tell our listeners the proper technique they should use when washing their
hands in a restroom?' A detailed discussion followed about the length of
time (15 seconds), technique, (alternating, one hand washing the other) and
water temperature (hot, but not scalding.)
Although the appropriations were reduced in 1995, National Public Radio
receives $400 million of federal funding each year to help subsidize the
broadcast of these badly needed research topics. To the federal
government, $400 million is like the change in the cupholder of my sister's
truck. But a federal subsidy of any amount begs the question: why
subsidize any programming at all?
Actually, I've voluntarily listened to NPR on the weekends for several
years. Garrison Keillor's 'Prairie Home Companion' deserves its fantastic
reviews. It's intelligent, funny and entertaining. But so is
Hallerin Hill. I guess I can justify paying for Voice of America; it is
our propaganda tool for the rest of the world. But NPR competes with
privately-owned broadcasters for listeners and advertising dollars. Why
shouldn't they compete on the merits of their programming? What is it that
is so valuable about NPR that should force society to help pay for it? And
if it's so meritorious, why can't it fully support itself? If no one
listens to NPR, our federal tax dollars are wasted. But if NPR provides
needed programming to a large audience, it should be able to fully-fund its
operations like a commercial station.
Why should all of us help pay for programming enjoyed by only a few?
This isn't food stamps or medical care; we're talking about entertainment in
people's cars.
David Moon is president of Moon Capital Management, a
Knoxville-based investment management firm. This article
originally appeared in the News Sentinel (Knoxville, TN).
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