By DAVID MOON, Moon Capital
Management. September 4, 2005
Jim Cramer is the host of Mad Money on CNBC. The
program is well titled. Sometimes Cramer seems angry; at other times I'm
convinced he's crazy. Either way, he's mad. If you've never seen it, Cramer is
sort of like a smaller version of John Madden, but on some kind of
medication.
On a recent show, Cramer screamed
that Google, the purveyors of the wildly popular Internet search engine, would
increase from a recent price of $280 to $350.
In the short-term, the price of the
stock can be influenced by just about anything, including psychology, weather,
or how loudly Jim Cramer shouts about it on his show. Heck, there is a part of
me that believes that the stock price will exceed $350 at some time in the near
future. If so, it will be because of speculation, not the value of
Google's business.
Google's revenues are growing very
quickly. However, the rate of revenue growth is decreasing every year. As a
company gets larger, it is more difficult to maintain extraordinary revenue
growth. It happened to Cisco. It happened to Microsoft. It happened to
eBay. It happened to Amazon. It will happen to Google.
(It is interesting to note that
Cisco, Microsoft, eBay and Amazon, each of which is the undisputed leader in its
respective industry, all have current stock prices somewhere from 32 to 76
percent below their all-time highs. Each company illustrates what can happen
when investors get whipped into euphoria about stock prices instead of business
values.)
Google just announced it plans to
issue an additional 14.2 million shares of stock, increasing its Class A share
count by 8 percent. Do you want to be buying the stock while the company
is selling it? If Google needs the cash to pursue an acquisition, it must
be planning a whopper. Before this new stock offering, the company already
sits on almost $3 billion in cash. If leveraged 10 to 1, Google has the
cash and capacity to do a $30 billion acquisition. That's four times
enough money to buy EW Scripps (the holding company for this newspaper, HGTV and
all sorts of other media properties.) With the added proceeds from these newly
issued shares, Google could conceivably purchase both Boeing and John
Deere. Or Hershey Foods and Gillette. Or Comcast. (Does
everyone remember the AOL Time Warner Debacle?) Maybe there is another
reason for Google to sell these shares. In the last 12 months, Google
shares have increased 180 percent. Is it possible the company simply wants
to sell some shares at these high prices?
Our buddy Jim
Cramer had this recent comment to make about Google: 'If I
was a value guy, I would say this [Google] is worth $185. But value guys don't
have to perform. Growth managers have to perform." I'm not sure exactly what
that means, except that Cramer doesn't hold value investors in very high
esteem.
To be sure, there is no guarantee that an overpriced stock will
ever be correctly priced. Google might go up to $350. Its price may never have
any relationship with the underlying value of the business. But is that a bet
worth making?
David Moon is president of Moon Capital Management, a
Knoxville-based investment management firm. This article
originally appeared in the News Sentinel (Knoxville, TN).
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