By DAVID MOON, Moon Capital
Management December 24, 2006
Harsh as it sounds, Santa isn't coming to our house tomorrow. Well, sort
of. We do play the Santa game with our six-year-olds, much the same way we play
Tooth Fairy and Mickey Mouse.
Our religious tradition celebrates
the coming of a savior and the notion of giving in December. We do not want our
kids to think some fat guy sneaks into our house and rewards them for being
'good' because we don't want them to conclude that children of families with
fewer financial resources are 'bad.'
Our kids know that their gifts are
from their parents, and they are developing, we hope, their own spirit of
generosity.
I really want to raise two little
capitalists. While that may sound crass, consider the essence of capitalism:
individuals are rewarded for the value of their production. Who wouldn't want
that for their children?
My kids have my unconditional love
as a father. But no one else will ever provide for them unconditionally.
I want them to understand risk
taking, entrepreneurship, and that people's rewards are directly related to the
value they provide. This isn't selfish; it is, in fact, the most selfless
concept I can teach them: that a person cannot consume more than he or she
produces without taking someone else's property ' by physical force, trickery,
or fiat.
Maybe other parents also dream of
raising little Warren Buffetts and John Rockefellers, or unknown shopkeepers and
small-business owners.
What tools should a parent provide
for a future business owner or investor?
The modern anticapitalist impulse in
this country traces back to the Great Depression. Convinced that society had a
collective financial obligation to its individual members, many Americans
embraced socialism as morally superior.
That view lingers today. A business
that is too successful becomes the target of the Justice Department, the tax
man, or vindictive juries.
We give lip service to capitalism
while winking at the confiscation of the product of others' work. I do not want
my children to accept such behavior as moral.
When our kids reach the age where
they need some money, they will have opportunities to create value. The notion
that wealth can actually be created is something my children will learn as they
work around the house. By accepting meaningful duties, they will be an integral
part of our family's creation of wealth. They will know that if they are to have
any wealth, it must be earned; it can't be taken from someone or given to
them.
For children of successful
capitalists who go on to business achievements, it is never just about the
money; it is about accomplishment and competition. Like imagination,
competitiveness is a childlike quality that is dampened when well-meaning adults
provide for their kids in such a way that they never have to work for anything.
Economist Joseph A. Schumpeter said,
'All the features and achievements of modern civilization are, directly or
indirectly, the products of the capitalist process.' My wife and I want Bethany
and Wheeler to understand that. It may be the greatest present we ever give
them.
David Moon is president of Moon Capital Management, a
Knoxville-based investment management firm. This article
originally appeared in the News Sentinel (Knoxville, TN).
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